Nike shares drop on unexpected forecast for sales decline

Corroborated by 9 sources from 9 publishers

uspolitics1d ago

TL;DR

Nike’s stock is at 9-year lows ahead of earnings. It faces these questions as doubt grows over its turnaround. - MarketWatch Nike has a lot to prove to keep investors in its corner. Here's where it needs to start NIKE, Inc.

Sources

1

MarketWatch

https://www.marketwatch.com/story/nikes-stock-is-at-9-year-lows-ahead-of-earnings-it-faces-these-questions-as-doubt-grows-over-its-turnaround-7861a90c

5d ago

2

CNBC Top News

https://www.cnbc.com/2026/03/30/nike-has-a-lot-to-prove-to-keep-investors-in-its-corner-heres-where-it-needs-to-start.html

4d ago

3

Yahoo Finance News

https://finance.yahoo.com/markets/stocks/articles/telsey-advisory-cites-nike-nke-175021040.html

3d ago

4

Yahoo Finance News

https://finance.yahoo.com/news/nike-stock-tumbles-as-weakness-in-china-high-oil-prices-weigh-on-outlook-203010566.html

3d ago

5

Dow Jones U.S. Business

https://www.wsj.com/business/retail/nike-third-quarter-profit-declines-as-weak-demand-in-china-drags-on-edd286cf?mod=pls_whats_news_us_business_f

3d ago

6

Investing.com News

https://www.investing.com/news/stock-market-news/nike-thirdquarter-sales-beat-estimates-4591410

3d ago

7

CNBC 15839135

https://www.cnbc.com/2026/03/31/nikes-disappointing-guidance-signals-its-turnaround-is-further-from-finish-line-than-we-hoped.html

3d ago

8

Seeking Alpha

https://seekingalpha.com/news/4571030-nike-slides-9-percent-after-issuing-soft-guidance-during-its-earnings-call

3d ago

9

Barron's

https://www.barrons.com/articles/nike-earnings-stock-price-7fdc62b7

3d ago

10

Financial Times

https://www.ft.com/content/7e360bee-6768-4ca2-9bd0-fc0561cbc2f6

3d ago

11

Seeking Alpha Market News

https://seekingalpha.com/article/4887756-nike-return-to-the-old-strategy?source=feed_all_articles

3d ago

12

MarketWatch Top Stories

https://www.marketwatch.com/story/nikes-results-were-better-than-expected-but-investors-still-arent-sold-on-its-turnaround-ef2d3b70?mod=mw_rss_topstories

3d ago

13

Seeking Alpha Market News

https://seekingalpha.com/article/4887721-why-nike-beat-earnings-but-dropped-9-percent?source=feed_all_articles

3d ago

14

CNBC 20409666

https://www.cnbc.com/2026/04/01/stocks-making-the-biggest-moves-premarket-nike-rh-sandisk-more.html

3d ago

15

CNBC 15839069

https://www.cnbc.com/2026/04/01/nike-gets-downgrades-from-a-few-wall-street-shops-due-to-dim-sales-outlook.html

3d ago

16

Yahoo Entertainment

https://finance.yahoo.com/markets/stocks/articles/nike-warns-sales-drop-china-121101046.html

3d ago

17

Yahoo Finance News

https://finance.yahoo.com/news/3-things-nike-investors-need-to-watch-with-the-stock-plunging-after-earnings-122317385.html

3d ago

18

Yahoo Finance News

https://finance.yahoo.com/markets/stocks/articles/nike-plummets-11-disappointing-forecast-130529606.html

3d ago

19

Seeking Alpha Market News

https://seekingalpha.com/article/4887801-nike-turnaround-advancing-as-macro-headwinds-create-buying-opportunity-upgrade?source=feed_all_articles

Nike shares drop on unexpected forecast for sales decline

TL;DR

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