Ads Decoded episode 5 navigates the challenges and impact of effective lead gen advertising.
Corroborated by 1 source from 1 publisher
globalgeneral11h ago
TL;DR
According to blog.google, in the world of lead gen, a high volume of form fills can feel like a win, until you realize that you’ve filled your CRM with unqualified hand-raisers with no intention of buying.