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Lunar New Year gives luxury brands a chance to win back big spenders in China

Corroborated by 1 source from 1 publisher

asiaworld2/14/2026

TL;DR

According to cnbc.com, luxury brands from Harry Winston to Loewe are going all in on Lunar New Year collections in a bid to attract Chinese customers.

Sources

1

CNBC 10001147

https://www.cnbc.com/2026/02/14/lunar-new-year-luxury-china.html

2/14/2026
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